Metabase
Analytics
Business intelligence simple enough that non-analysts actually use it.
Checked Aug 2026
Category
Analytics software
Business intelligence, dashboards, reporting and data modelling.
We currently cover 5 products classified primarily as analytics software, plus 21 more that cover it as a secondary capability. Prices below are the vendors' own published figures, checked in August 2026.
Compare analytics tools
| Product | Best for | Starting price | Free plan | Trial | API |
|---|---|---|---|---|---|
| Metabase | Teams that want non-analysts querying data safely | Open Source free and self-hosted; Starter $100/month plus $6 per user | Yes | 14 days | Yes |
| Microsoft Power BI | Organisations already running Microsoft 365 and Azure | Pro from $14.00 per user/month | Yes | 60 days on Pro | Yes |
| Qualtrics | Academic and market research needing statistical rigour | Not published. Qualtrics quotes every customer individually | Yes | - | Yes |
| SurveyMonkey | Customer and employee feedback at moderate volume | Free plan available; Advantage Annual $39/month for one user, or Team Advantage $30 per user/month with a three-user minimum | Yes | - | Yes |
| Tableau | Analysts doing exploratory visual analysis | Tableau Standard starting at $15 per user/month, annual contract required | No | 14 days | Yes |
Profiles
Microsoft Power BI
Analytics
Business intelligence priced low enough that finance stopped arguing.
Checked Aug 2026
Qualtrics
Analytics
Enterprise experience management, with no published price at all.
Checked Aug 2026
SurveyMonkey
Analytics
The survey tool everyone recognises, which is most of the point.
Checked Aug 2026
Tableau
Analytics
Visual analysis for people who explore data rather than report it.
Checked Aug 2026
Also covers analytics
These products are classified elsewhere but include meaningful analytics capability.
Airtable
Productivity
A relational database wearing a spreadsheet's interface.
Checked Aug 2026
beehiiv
Marketing
Newsletter infrastructure that takes nothing from your subscription revenue.
Checked Aug 2026
Coda
Productivity
Documents that behave like applications, now sold as Superhuman Docs.
Checked Aug 2026
Datadog
Development
Observability that sees everything, including your budget.
Checked Aug 2026
Google Search Console
SEO
The only source of truth about how Google actually sees your site.
Checked Aug 2026
Grafana Cloud
Development
Managed hosting for the open-source observability stack you already know.
Checked Aug 2026
Hootsuite
Marketing
The incumbent in social media management, priced like one.
Checked Aug 2026
Klaviyo
Marketing
Ecommerce marketing that knows what each customer bought.
Checked Aug 2026
Later
Marketing
Visual-first scheduling, priced by social sets rather than seats.
Checked Aug 2026
Moz Pro
SEO
The SEO platform that invented Domain Authority, now the third choice.
Checked Aug 2026
New Relic
Development
Observability billed on two axes: gigabytes ingested and people watching.
Checked Aug 2026
Omnisend
Marketing
Ecommerce email and SMS aimed squarely at Klaviyo's price tag.
Checked Aug 2026
Otterly.ai
SEO
The cheapest way to start measuring whether AI answers mention you.
Checked Aug 2026
Peec AI
SEO
AI search analytics priced by prompts, with unlimited users on every plan.
Checked Aug 2026
Perplexity
AI
An answer engine that shows its sources, which is the whole point.
Checked Aug 2026
Profound
SEO
Answer engine optimisation for brands that treat AI visibility as a programme.
Checked Aug 2026
Scrunch
SEO
Treats AI visibility as an agent experience problem, and audits the site as well as the answers.
Checked Aug 2026
Sitebulb
SEO
A technical SEO crawler that explains why each issue matters.
Checked Aug 2026
Smartsheet
Productivity
Enterprise work management for organisations that think in spreadsheets.
Checked Aug 2026
Sprout Social
Marketing
Enterprise social management priced per seat, and priced high.
Checked Aug 2026
Typeform
Marketing
Forms that ask one question at a time, and get answered because of it.
Checked Aug 2026