beehiiv
Marketing
Newsletter infrastructure that takes nothing from your subscription revenue.
Checked Aug 2026
Category
Marketing software
Email, automation, content and campaign tooling.
We currently cover 14 products classified primarily as marketing software, plus 47 more that cover it as a secondary capability. Prices below are the vendors' own published figures, checked in August 2026.
Compare marketing tools
| Product | Best for | Starting price | Free plan | Trial | API |
|---|---|---|---|---|---|
| beehiiv | Newsletters with meaningful paid subscription revenue | Launch free up to 2,500 subscribers; Scale $43/month billed annually | Yes | 14 days | Yes |
| Brevo | Businesses with large lists emailed infrequently | Free forever plan; Starter from $9/month ($8 billed annually) | Yes | - | Yes |
| Buffer | Solo founders and creators on a few networks | Free; paid from $5 per channel/month | Yes | 14 days | Yes |
| Hootsuite | Agencies and enterprises managing many social accounts | Standard from $99 per user/month | No | 30 days | Yes |
| Kit | Writers and creators running a newsletter as a business | Free up to 10,000 subscribers; Creator from $33/month | Yes | 14 days on paid plans | Yes |
| Klaviyo | Shopify and WooCommerce stores running lifecycle email | Free plan up to 250 profiles; Email from $20/month at 500 profiles | Yes | - | Yes |
| Later | Instagram-led brands that plan visually | Starter $18.75/month billed yearly; monthly works out at about $25 on their stated 25% discount | No | 14 days | No |
| Loops | Software companies sending both product and marketing email | Free to 1,000 contacts; $49/month at 5,000, $99 at 10,000, $249 at 50,000 | Yes | - | Yes |
| Mailchimp | Small businesses sending regular newsletters | Free plan available; Standard from $20/month at 500 contacts | Yes | Standard plan offered free to try; paid tiers often discounted for the first months | Yes |
| MailerLite | Small businesses and creators sending regular newsletters | Free up to 250 subscribers; Comfort from $12/month at 500 subscribers | Yes | 14 days of premium features | Yes |
| Omnisend | Small and mid-sized ecommerce stores | Free for 250 contacts; Standard $16/month and Pro $59/month at 251 to 500 contacts | Yes | - | Yes |
| Sprout Social | Teams with several people staffing social media | Essentials $79 per seat/month billed annually, or $99 monthly | No | 30 days | Yes |
| Substack | Writers who want distribution as well as software | Free to publish; Substack takes 10% of paid subscription revenue | Yes | - | No |
| Typeform | Customer-facing forms where completion rate matters | Free plan available; Basic $28/month billed yearly ($39 monthly) | Yes | 14 days on Growth Flow | Yes |
Profiles
Brevo
Marketing
Priced on sends, not contacts, which changes everything for large lists.
Checked Aug 2026
Buffer
Marketing
Social scheduling priced per channel, so small accounts stay cheap.
Checked Aug 2026
Hootsuite
Marketing
The incumbent in social media management, priced like one.
Checked Aug 2026
Kit
Marketing
Email built for creators, including the part where you get paid.
Checked Aug 2026
Klaviyo
Marketing
Ecommerce marketing that knows what each customer bought.
Checked Aug 2026
Later
Marketing
Visual-first scheduling, priced by social sets rather than seats.
Checked Aug 2026
Loops
Marketing
Email for software companies, priced on contacts with no charge for sending.
Checked Aug 2026
Mailchimp
Marketing
Email marketing and automation platform aimed at small and mid-sized businesses.
Checked Aug 2026
MailerLite
Marketing
The email tool most small businesses should buy instead of Mailchimp.
Checked Aug 2026
Omnisend
Marketing
Ecommerce email and SMS aimed squarely at Klaviyo's price tag.
Checked Aug 2026
Sprout Social
Marketing
Enterprise social management priced per seat, and priced high.
Checked Aug 2026
Substack
Marketing
Free to publish, 10% if you get paid, and the network is the product.
Checked Aug 2026
Typeform
Marketing
Forms that ask one question at a time, and get answered because of it.
Checked Aug 2026
Also covers marketing
These products are classified elsewhere but include meaningful marketing capability.
Adobe Creative Cloud
Design
The professional creative stack, rented rather than owned.
Checked Aug 2026
Adobe Express
Design
Adobe's answer to Canva, with Firefly generation attached.
Checked Aug 2026
Affinity
Design
A professional photo, vector and layout suite that now costs nothing.
Checked Aug 2026
Ahrefs
SEO
SEO toolset built on one of the largest independent backlink and keyword indexes.
Checked Aug 2026
Apollo.io
Sales
B2B contact database combined with outbound sequencing and light CRM.
Checked Aug 2026
Asana
Productivity
Work management for teams that have outgrown a board but not hired a PM.
Checked Aug 2026
Blender
Design
A complete 3D creation pipeline, free and open source, forever.
Checked Aug 2026
Calendly
Productivity
The end of "does Tuesday at three work for you?"
Checked Aug 2026
Canva
Design
Template-driven design tool for people who are not designers.
Checked Aug 2026
Carrd
Development
One-page sites, free for three of them, and $19 a year for custom domains.
Checked Aug 2026
Clay
Sales
Data enrichment as a spreadsheet, billed by credit rather than seat.
Checked Aug 2026
Clearscope
SEO
Content optimisation with unlimited users, now tracking prompts as well as keywords.
Checked Aug 2026
ClickUp
Productivity
One app to replace them all, which is both the pitch and the risk.
Checked Aug 2026
Close
Sales
A CRM built around the phone, with AI credits metered per seat.
Checked Aug 2026
DaVinci Resolve
Design
Professional editing, colour, VFX and audio in one application, free or $295 once.
Checked Aug 2026
folk
Sales
A lightweight relationship CRM, priced per member with credits for enrichment and messaging.
Checked Aug 2026
Framer
Development
Design-led website builder that publishes production sites from a canvas.
Checked Aug 2026
Frase
SEO
Research, draft, optimise, publish and monitor, priced from $49 a month.
Checked Aug 2026
Grammarly
AI
A writing assistant that works everywhere you already type.
Checked Aug 2026
Grok
AI
xAI's assistant, with real-time X and web search and the steepest paid ladder here.
Checked Aug 2026
HubSpot
Sales
CRM platform bundling marketing, sales, service and CMS around one contact record.
Checked Aug 2026
Make
Productivity
Visual automation for workflows too branching to describe in a list.
Checked Aug 2026
Microsoft Copilot
AI
The assistant that arrives inside the apps your staff already open.
Checked Aug 2026
monday.com
Productivity
A colourful work OS you configure rather than adopt.
Checked Aug 2026
Moz Pro
SEO
The SEO platform that invented Domain Authority, now the third choice.
Checked Aug 2026
Otterly.ai
SEO
The cheapest way to start measuring whether AI answers mention you.
Checked Aug 2026
Peec AI
SEO
AI search analytics priced by prompts, with unlimited users on every plan.
Checked Aug 2026
Pipedrive
Sales
A sales pipeline, done properly, and deliberately nothing else.
Checked Aug 2026
Procreate
Design
Illustration on an iPad for $12.99 once, from a studio that refuses generative AI.
Checked Aug 2026
Profound
SEO
Answer engine optimisation for brands that treat AI visibility as a programme.
Checked Aug 2026
Qualtrics
Analytics
Enterprise experience management, with no published price at all.
Checked Aug 2026
Recraft
Design
AI generation that outputs vectors and holds a brand style, from $10 a month billed annually.
Checked Aug 2026
Salesforce
Sales
The enterprise CRM standard, extended into a full customer platform.
Checked Aug 2026
Scrunch
SEO
Treats AI visibility as an agent experience problem, and audits the site as well as the answers.
Checked Aug 2026
Semrush
SEO
All-in-one SEO, PPC and competitive research platform for marketing teams.
Checked Aug 2026
Shopify
Ecommerce
The default platform for running an online store without running infrastructure.
Checked Aug 2026
Surfer
SEO
Content optimisation scored against what already ranks, now with AI-answer tracking attached.
Checked Aug 2026
SurveyMonkey
Analytics
The survey tool everyone recognises, which is most of the point.
Checked Aug 2026
Teamwork.com
Productivity
Client-work project management from $9.99 a user, with billable time and profitability built in.
Checked Aug 2026
Trello
Productivity
Kanban boards simple enough that nobody needs training.
Checked Aug 2026
Webflow
Development
Visual development that produces real HTML, CSS and a proper CMS.
Checked Aug 2026
Wix
Development
Drag-anything website building for people who do not want a web project.
Checked Aug 2026
WooCommerce
Ecommerce
Free ecommerce for WordPress, with no revenue share ever.
Checked Aug 2026
WordPress
Development
The CMS that runs a large share of the web, and still the most flexible.
Checked Aug 2026
Wrike
Productivity
Work management from $10 a user, sold in blocks of five seats and annual-only above Team.
Checked Aug 2026
Zapier
Productivity
The integration layer for software that was never designed to talk.
Checked Aug 2026
Zoho CRM
Sales
A capable CRM at roughly a fifth of what the market leaders charge.
Checked Aug 2026
Marketing comparison guides
6 tools compared
Best email marketing software in 2026, measured at your list size
An independent comparison of email marketing platforms on cost measured at 1,000, 10,000 and 50,000 contacts, read by walking each vendor's own pricing control - covering Brevo, Kit, Loops, MailerLite, Mailchimp and Klaviyo.
Updated 24 August 2026